2

Brand orientation in the Top 500 fundraising charities in the UK

Year:
2001
Language:
english
File:
PDF, 223 KB
english, 2001
8

The internal brand in leading UK charities

Year:
2004
Language:
english
File:
PDF, 242 KB
english, 2004
10

What do youreallymean by a brand?

Year:
1995
Language:
english
File:
PDF, 1011 KB
english, 1995
12

The discount revolution: Brand strategy or price warfare?

Year:
1994
Language:
english
File:
PDF, 805 KB
english, 1994
13

Branding in practice: The profile and role of brand managers in the UK

Year:
1997
Language:
english
File:
PDF, 1.44 MB
english, 1997